Empowering you to see and do differently

Healthcare, like many industries, spend a lot of dollars and resources to be more effective, efficient, and consistent across the business. Measuring how well you are doing is just the beginning. Knowing how, where, and what to look for when reviewing data to uncover the right insight is priceless.

Do you have redundancies in your operations process?  How consistent is your core marketing message across the world? How effective and efficient is the ongoing role out of a new process and/or technology?

By integrating experts that specialize in forensic data-mining, our proprietary methodologies, and technology we turn data into insight and insight into action. FALCON, our insight driven platform brings it all together and empowers you to be a valuable leader.

  • FALCON finds what others did not see

  • Falcon uncovers critical insight supported with irrefutable evidence

  • FALCON presents a simple and clear picture of the findings

  • Falcon unlocks insight into action

Integration of the best people, process, and technology makes FALCON special

Cast Study: Global Marketing Supply Chain

  • Just 1 asset type

    In 1 department

    of 1 global organization

  • 251,213

    Assets examined

  • $93 million

    Saved over 2 years

Quotes from customers

  • Moonrocks has ways to express redundancy that I’ve never seen from any other agency or consulting firm … They provide the quantitative analysis to back up the hypothesis of inefficiencies.

    - Executive Director, Global Commercial Operations, Top 10 Global Pharmaceutical Company
  • Thanks again for all your hard work – we couldn’t have quantified the level of business redundancy that existed without your forensic evidence!

    - VP, Global Commercial Excellence, Fortune 500 Company

Our leaders behind Moonrocks and FALCON

Jordan Levinson Founder and President

A non-conventional, innovative leader with a long track record of capturing high-value growth opportunities around the globe, Jordan vitalizes the MOONROCKS machine.

During his extensive tenure with Saatchi & Saatchi Health Communications in New York, Jordan drove global strategies and execution for some of the largest pharmaceutical brands across virtually every therapeutic category. In 2010, Jordan created a new agency with a forward looking global business model in Southeast Asia for the Publicis Healthcare Communications Group. This ultimately led to his unique institutional knowledge and his inspiration to create MOONROCKS. Jordan’s transformative vision helps ensure clients optimize spend efficiency while enriching the uniqueness of their global content.

Lawrence Kiey CEO

A innovative, results-driven health executive with 24 years of success leading, inspiring, and delivering meaningful change across the Pharmaceutical and Digital Health Industry.

Prior to joining MOONROCKS, Lawrence was the founder and principal of One Focus, a digital health consulting company and the Founder, Chair and CEO, of BioLucid, a digital health company.  Lawrence led BIoLucid from start up, to achieving profitability, and ultimately, acquisition. Lawrence further elevated his already impressive track record in digital health as the President of Sharecare Reality Lab.  A digital health organization founded by Jeff Arnold (inventor of WebMd) and Dr. Mehmet Oz. As President of this division, Lawrence helped drive marketing operations, product development, and integration of the YOU® Platform into the Sharecare network to support their relationship with Pharma and Healthcare Partners along with successfully launching YOU® , a visual health platform in virtual reality.  Outside of the Health Industry, Lawrence is also the Chair at FC DELCO, one of the largest non-profit soccer organizations in the Pennsylvania Region.

Kevin Guerette Chief Operating Officer

A global life science executive and that specializes in leading high-performing teams and who was one of the first in the industry to successfully lead, develop and implement an end to end global content management supply chain.

Prior to MOONROCKS, Kevin was the Founder and Principal of One Focus, a digital health consulting company and held a number of Executive roles at AstraZeneca.  He has extensive experience across commercial operations: sales leadership, marketing strategy, digital strategy and marketing operations.  His achievements include Senior brand management, US Marketing operations and most recently piloting, building and leading, a 200+ person Digital Services factory that delivered marketing content across the globe. He centralized the creation of core marketing content, removing duplication and reducing marketing collateral cost by 40%. He re-defined the marketing content supply chain and built the infrastructure and change management that delivered more than $100 million in global marketing cost savings.

John McCarthy Chief Strategy Officer

An inspirational leader, John brings his proven global business acumen to MOONROCKS in order to optimize operational efficiencies, envision new and hidden opportunities, and drive greater effectiveness for clients.

John has a history of leading global commercial teams that have been recognized for consistent high performance at AstraZeneca (AZ). He created, scaled and led a 270-person shared-services organization that delivered globally and resulted in significant improvement of operational efficiencies. He also served as executive member of the US Leadership Team that directed business transformation across commercial functions at AZ, resulting in a more streamlined organization. Prior to heading Global Commercial Operations, John led all commercial efforts for NEXIUM in the US, driving sales to over $7 billion while introducing innovative, customer-facing channels that increased the brand’s profitability.

Priscila Santos Chief Research Advisor

A global pioneer who introduced groundbreaking analytic models to emerging markets. Priscila is relentless in her focus on successful business algorithms and yield savings generation for MOONROCKS clients.

Early in her career, Priscila introduced strategic planning in several countries and quickly became one of the most influential marketing strategists in Asia. She is adept at transforming complex data into actionable metrics and has deep marketing experience across Southeast Asia, China, Middle East, Europe and US. Prior to joining MOONROCKS, Priscila was Executive Director of Planning for FCB Manila, established planning capabilities for both BBDO and Lowe Worldwide in Jakarta, and later served as Chief Strategic Officer at Lowe Worldwide, Bangkok, and Publicis Manila, Inc.